Industry Insights
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Electronic Health Records Adoption, Platform, Utility, and Practice Management
December 24th, 2013Electronic Health Records Adoption, Platform, Utility, and Practice Management
EHRs are a critical part of the practice of medicine in the post-ACA era; the more we understand how HCPs feel about EHRs and how HCPs are using the technology, the better equipped we will be as researchers to leverage the platforms and the data garnered by them. The opportunity to integrate research instruments and to collaborate with the technology partners in the HIT world will be one of the next big steps in market research for the life sciences industry.

How Are Physicians Utilizing Mobile-Based Survey Tools?
June 24th, 2013Industry Insights Volume 4: Issue 5
Using our new mobile-based survey platform, OlsonOnline™, and fueled by our proprietary healthcare database, Olson Research recently surveyed US physicians to learn more about which physicians were adapting to using mobile marketing research survey tools and how they were utilizing this new technology. The answers may not be what you expected.

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Electronic Health Record (EHR) Platforms: Industry Landscape
March 24th, 2013Industry Insights Volume 4: Issue 4
Using our internet-based tool OlsonOnline™, fueled by the engine of our proprietary healthcare database, Olson Research surveyed more than 1,600 US healthcare professionals, including a mix of PCPs, specialists, and NP/PAs from solo, group, and hospital-based practices in January 2013. The objective for the research pieces was to delve deeper into the EHR platforms that are most commonly used by healthcare professionals in this increasingly crowded industry. It is worth noting that 79% of respondents are currently using EHRs, 42% of EHR Non-users are most likely to be solo practitioners and 76% of respondents have been using EHRs for more than one year.

Electronic Health Record (EHR) Impact on Practice Management: Improving the Quality of Healthcare?
December 24th, 2012Industry Insights Volume 4: Issue 3
Our recent research on Electronic Health Records (EHR) has uncovered some unexpected trends associated with adoption, utility, and impact on practice management. While EHR platforms offer the promise of increasing efficiency and improving patient care, are physicians really utilizing EHR to achieve this goal? The answers may surprise you.

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Electronic Health Record (EHR) Utility: Bridging the Application Gap
September 24th, 2012Industry Insights Volume 4: Issue 2
In the second part to our EHR series, we look at the utility of EHR systems and find that there is a large gap between the utility value of EHR platform between current users and future adopters. Among EHR users, applications that could improve patient standards of care are most valuable; not so among future EHR adopters.

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Electronic Health Record (EHR) Adoption: A Closer Look
June 24th, 2012Industry Insights Volume 4: Issue 1
Our research confirms that overall Electronic Health Records (EHR) adoption is on the rise, with 76% of surveyed physicians utilizing EHR platforms in their practices today. However, adoption varies widely both by specialty and practice type. This is the first in our four-part series on EHR and its affect on practices today.

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How are Dental Practices Responding to Industry Changes?
January 24th, 2012Industry Insights 1st Quarter 2012
In November 2011, Olson Research surveyed 150 dental practices to gain insights into the makeup of their practice, the services they offered and the nature of their payment structure. Two-thirds (n=102) of the practices were solo practitioners while the remaining third (n=48) had more than one practicing dentist. Of the total, 79% considered their primary specialty as dentistry while the remaining 21% indicated something else as their primary specialty.

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How Autonomous are Healthcare Practitioners in Making Treatment Decisions?
December 24th, 2011Industry Insights 4th Quarter 2011
In October 2011, Olson Research conducted teledepth interviews with US-based physicians to determine the extent to which treatment decisions by prescribers are made in the evolving healthcare environment. We wanted to explore whether treatment decisions are being made in a state of autonomy or are healthcare practitioners pressured to treat patients based upon protocols established and enforced by employers, insurers or other external sources.

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Are Physicians Willing to Have Their Patient’s Medical Histories Monitored?
June 24th, 2011Industry Insights 2nd Quarter 2011
In June 2011, Olson Research surveyed more than 400 US-based primary care physicians to better understand their level of willingness in completing a medical history form for their patients and having this information included in a market research survey.

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How Comfortable are Physicians with Having Their Digital Internet Behavior Monitored?
March 24th, 2011Industry Insights 1st Quarter 2011
In April 2011, Olson Research surveyed more than 400 US-based primary care physicians to better understand their level of willingness with having their digital internet behavior monitored.