Industry Insights

Olson Research recently conducted an attitudinal study with over 350 US physicians to better understand how gender, ethnicity and practice demographics influence practice challenges, interactions with pharmaceutical representatives and opinions on market research participation.

Spotlight on Quantitative Research and our Formula for Success

Our Rapid Results research platform provides a quick and easy way to obtain fast feedback for product management questions, strategy decisions, or any marketing research need that requires immediate answers.

Olson Research has refined our qualitative research best practices over the years, ensuring success for each unique engagement. Here are five ways we have found to exceed our clients expectations.

Olson Research has harnessed our 27 years of healthcare marketing research experience to provide clients with a superior process for assessing feasibility, designing and initiating research projects.   

When your reporting needs transcend a static report, Olson Research can help you realize the full value of your research dollars by delivering the most impactful version of your findings, whether an infographic, white paper, selected video vignettes, or an interactive dashboard. Click here to see a recent infographic.

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Olson Research is a premier marketing research agency providing full-service marketing research to the healthcare, pharmaceutical and life sciences industries.

Research on novel vaccines has been a burgeoning area of interest over the past 18 months. In addition to studies focused on COVID-19 and how the pandemic has influenced patient care, Olson Research has conducted numerous studies regarding new vaccines in development.

The report derived from a market research study can be a valuable tool, but only if it is usable. Traditional reporting methods can be difficult to learn from given the time involved in digesting the key findings.

Utilizing a user-friendly online interface, ORG ChartAudit is an interactive feedback mechanism that allows for the quick entry of patient record forms to efficiently capture real-world data.